"There is always a certain meanness in the argument of conservatism,
joined with a certain superiority of its fact."
-- Ralph Waldo Emerson, lecture, December 9, 1841
I dunno D², I think you may have a branding problem here.There's no 'brand equity' in that corporation name, possibly, as they say, even negative brand equity.Sounds like a corporate makeover is in order.Or a bailout...
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